As women’s hockey basks in the glory of another successful Olympics, I can’t
help but look back at my own career and how much things have changed.
When I reached the highest levels of the game as a player, we didn’t have a
true professional league to call our own.
Those leagues were really just a place where a collection of the best
players played as they tried to make their national teams. Others I played
with simply wanted to keep playing the game they loved as long as they
could—while working full-time jobs off the ice.
In addition to competing in the league, the dream was to play for your
national team. To wear your country’s colours at the IIHF Women’s World
Championship and, every four years, the Olympic Winter Games.
But that was then.
The Professional Women’s Hockey League (PWHL) has changed the game for
everyone involved—players, coaches, management, officials, fans. It’s a
whole new women’s hockey.
The dream of young girls to play for their national team will never go away,
and it shouldn’t. But now they can embark on their own journey in the game
with the dream of playing in the PWHL and winning a Walter Cup.

After previous Olympics, driven in large part by classic Canada-United
States showdowns for gold, there was always a spike of excitement and
interest in the women's game, but then it would die down again until the
next one. It was really difficult to be a women's hockey fan, because you
never knew when the next game was. You never knew where you could go watch
the athletes compete and, if there was a game, sometimes it was hard to
find.
Not this time.
Anyone who became fans of our athletes in Milan—who witnessed their
world-class talent, learned their stories and fell in love with their
game—can now keep following them through the PWHL. Whether they watched
women’s hockey for the first time or they’re the avid fans we love so much,
they now know where to go and where to watch. And that's a game-changer.
I think that allows us to finally, in a meaningful way, drive the growth of
the game.
And that growth comes in a variety of ways, starting first with the players
themselves.
Research suggests that new fans follow athletes and not teams. We have a
group of athletes with an amazing range of interests and passions beyond
hockey, and they're incredible ambassadors. They represent the game itself
so well, but they have another side to them. That’s how we connect with the
new fans.
And then once people become fans, it’s about providing an environment that
makes them want to come out to games. I think that’s where we really excel
as a league across all eight markets.
The atmosphere in our buildings is special. There's such a happy, joyful,
passionate vibe, because, together, we've created this community that people
love being a part of. And we're creating an open, welcoming space for new
fans to the game—and for anyone who may not have felt welcome in hockey in
the past.
And we're really trying to build out our grassroots clinics and camps to
help young girls and boys discover and enjoy hockey.
Even if they never play in the PWHL, hockey, and sports in general, is
beneficial to kids in so many ways, and we want to give as many of them as
possible the chance to experience it.

While the main focus is on the present and the future of the game, I would
be remiss if I didn’t talk about the past. About the players who helped push
the game to where it is today—whether they were the players before me, the
teammates I played alongside or the current generation—the road to where we
are now hasn’t always been easy.
In the history of how the PWHL was formed, it was critical that the players
stuck together and put the common goal of a sustainable professional league
above all else. Guided by the advice of Billie Jean King telling them they
needed a united voice, it was about growing the game and providing stability
that hadn’t ever existed for the sport. It was incredibly powerful to be
part of a movement where people from so many different places and
experiences came together with one goal: to build something meaningful they
could leave behind as their legacy.
And it wasn’t easy. I don't think many people who weren't in the midst of it
could appreciate how difficult the journey was to get here. Those four years
with the PWHPA, the ups, the downs, the days where you didn't think it was
going to happen, people suggesting you should just accept the status quo,
people questioning your motives and the people telling you it simply wasn't
possible.
That’s what makes the success we’ve found so special. It not only changes
women’s hockey—it reflects a broader societal shift. And that, to me, is a
legacy everyone can be really proud of.
As for the former players from my generation, there are so many that have
been—and still are—involved in the PWHL, as coaches, management, advisors
and so many other roles. We have a remarkable collection of people who care
deeply about the game who want to build it to heights never reached before.
And while we talk so much about the opportunities the PWHL creates for
players, we’re also providing opportunities for women in coaching,
officiating, the front office, leadership—and more.
There are so many women who have been in the game for so long and have so
much experience and knowledge to give. We’re truly excited and proud that
there's a place for them to keep contributing.

Now, we go forward.
We had 61 PWHL players at the Olympics, with all eight of our teams
represented, across eight of the 10 competing nations, and 39 of our players
were in the gold medal game, which proved to be another instant classic. The
competitive balance at this Olympics was the closest it’s ever been, and
it’s just going to keep getting tighter as the PWHL grows. I can’t wait to
see where the game will be in the years ahead.
The spotlight on our Olympians, and the spotlight on women’s hockey, has
never been brighter.
In just the first few weeks back from the Olympic break, the PWHL set an
all-time U.S. attendance record (more than 17,000 in Seattle), sold out
buildings across the league and set new high-water marks for merchandise
sales. We are seeing more and more young girls walking around in Poulin
jerseys, Spooner jerseys, Fillier jerseys.
Even before the Olympics, our games at Madison Square Garden and TD Garden
were already on the verge of selling out. And we just announced that we’ve
officially sold out both venues for the PWHL’s debut at these historic
arenas in April.
These are ‘pinch me’ moments. Five years ago, no one thought this would
happen this quickly. But we continue to grow, fans continue to show up, and
the game continues to develop.
The hope is that this momentum will lead to more young girls registering to
play minor hockey, with their sights set on the 2042 or 2046 Games, a chance
to represent their country and be the next Olympic gold medallist. But they
can also aspire to be a Sceptre or a Goldeneye or a Siren— opportunities
that simply didn’t exist before.
It all comes back to visibility. As Billie Jean King likes to say: if they
can see it, they can be it.

I have loved this game since I was six years old. It has given me so much.
Seventeen seasons and more than 250 games representing my country. Four
Olympic gold medals. Seven world championships. It has given me my family
and the people I call my very best friends.
So, I feel incredibly fortunate that I get to be a part of helping to give
back, to ensure the game is in an even better place for the generations that
follow.
The women’s game continues to get better every single day. It’s fast, it's
entertaining, it's skilled, it's physical. The PWHL is just in its infancy,
and we're just getting started.